The age-old question that every business owner wants the perfect answer to! When do I post on social media so that people get to see and share my updates?
Well, the answer is to post during the days and times when MOST of your followers are online.
And, how do you find that out? Again, there are plenty of free tools available that can point you in the right direction.
This infographic by Neil Patel from QuickSprout summarizes the best days and times to post your updates on social media to gain more traffic plus tools you can use to figure out the optimal times tailored to your audience. Of course, individual results may vary depending on your business but this can provide you with a handy-dandy guide on where to begin within the first place.
Here is a quick summary before we head over to the infographic.
Best days to post: Thursdays and Fridays.
Best times: 1 pm to get more shares, 3 pm to get more clicks.
In general, the best times to post on Facebook are between 9 am – 7 pm towards the end of the week.
- Fanpage Karma – The tool is free to use for a single Facebook page.
Best days to tweet: During weekdays for B2B businesses, Wednesdays and weekends for B2C businesses.
Best times: 5 pm to get more retweets, 12 pm and 6 pm to get more clicks.
In general, the best times to tweet on weekdays are during commute hours.
- SocialBro – The basic features are free, you can pay and upgrade. I use the free version and I highly recommend it.
- Followerwonk – I haven’t used this tool myself. QuickSprout suggests this and you are more than welcome to try it out and let me know how it worked out for you in the comments below.
Best days to post: Tuesdays, Wednesdays and Thursdays.
Best times: Weekdays during business hours.
In general, since LinkedIn primarily consists of a B2B audience, the highest engagement rates are during weekdays and business hours.
Best days to pin: Saturdays.
Best times: Between 8 pm – 11 pm.
Best days to post: All week long.
Best times: Off work hours.
What days and times work best for your business? Do you use any tools to find out when most of your fans are online? Let me know in the comments below.